Introducing the new Colorado Equip. The toughness you’d expect from a CAT machine.
This Gotham-inspired collection combines the rugged durability of Cat Footwear with the iconic strength and heroism of Batman.
Wolverine has teamed up with Metallica Scholars to create a limited-edition Rancher boot that truly rocks—and supports the trades at the same time. 50% of sales go directly to the organization to help students all over the country who forge their own path in the skilled trades.
SanPellegrino Sparkling Fruit Beverages are like a refreshing little taste of Italy in a can. We needed to generate a burst of awareness for very little money. Turns out that real live robots in Italy that you can control over Facebook – Three Minutes In Italy – was the 84 Million impression answer. Technology partner: Deeplocal
Director: Murray Butler from Framestore
Wonka Randoms had a shoe string budget to launch their new gummy candies in America. Really it was more like a single
old flip flop that was missing a thong. But that doesn't mean you can't have some fun. Wonka Randoms are gummy candies that come in so many different shapes that it's been theorized that there are more permutations of randoms in a given bag than there are stars in the universe. We invented a guy who is just insane enough to really get that.
Director: Rami Hachache from Prettybird
The new Wolverine x Red Bull Scramble Series Ruch UltraSpring is inspired by the grit and ruggedness of off-road vehicles and designed to take on any terrain, it delivers lap after lap.
The 30 year bull market for bonds is over. Old strategies for safe reliable, income streams
won't work anymore. Time to re-think your bonds.
Animation Studio: Brand New School
Relentlessness, physicality, and a roll-up-your-sleeves approach to any challenge at hand. Blue collar work ethic is something we live by and champion at Wolverine, no matter the job site or industry. That's why we're thrilled to partner once again with Blake Corum and even more hardworking Wolverines.
We demonstrated how Castrol Edge is 3X stronger than the leading motor oils by unleashing NFL’s
Vince Wilfork’s “Words of Strength” on the gridiron.
Director: Joe Pytka
In a world where “man-made” has become the default term for human creations, women’s indispensable contributions to building our nation are often overlooked. It’s time to recognize that this country is equally woman-made. Our mission of this campaign is to get woman-made added to the dictionary.
Handcrafted with Heart of the Hide baseball glove leather from Horween Leather Co. and authentic Rawlings baseball bat wood in the heel, the new Wolverine 1000 Mile x Rawlings Grand Slam Boot is our ode to America’s favorite pastime.
We created glossy, thumb-stopping animations that communicate how our membership rewards program works. A Spoonful of sugar always helps the medicine go down.
Animation Studio: Plenty
Animation Studio: Plenty
Animation Studio: Plenty
Animation Studio: Brand New School
Mr. Robert J. Brown is the most remarkable man you’ve probably never heard of. He’s dedicated his life to helping others and making wishes come true by collecting and sending textbooks to children in Africa. But, he needed help. So now, we’re delivering his wish.
Director: Brandon LaGanke
Director: Emily Clark
The Boy Who Made Something Out Of Anything is the story of a young boy whose insatiable curiosity drives him to create wonderful inventions out of things that have been overlooked or cast aside. Like the boy in this film, DuPont has found a way to transform something we didn't use into something useful.
In 2017, Corteva became a new brand that was a merger between Dow and Dupont. We started our new branding efforts by interviewing devoted farmers from across the country and turning them into a series of documentaries. “KEEP GROWING” was a common theme among our interviews and is now the brands tagline to this day.
Photographer: Joel Kuntz
EY SGF event brings together business leaders from around the world to discuss the issues shaping the future of the global economy.
Jäger, the darkest of all spirits, unleashed scary in-stores, in-bars and online activations where users experienced real horror and darkness.
Photographer: Jeff Riedel
In collaboration with different street artists, we developed custom 3D chalk street art in Nashville, Denver, Miami and New York that pulled people into an eerie and mysterious world of darkness.
Photographer: Peter Lippmann
Photographer: Peter Lippmann
Photographer: Peter Lippmann
Partnered with the inventor of the Photomosaic®: Robert Silvers